portfolio: print
horner & company: name
San Francisco CA
Artisans and master curtain makers to the trade, Horner & Company specializes in traditional European methods of design and construction.
Formerly HKH Design, the company's legacy name was opaque and outdated. HKH were the initials of three founding partners but only one, Sherrie Horner, remained. An industry visionary and master artisan, Ms Horner had always been the driving force of the company.
horner & company:
brand strategy and identity
brand strategy and identity
San Francisco CA
Employees change, but Ms Horner's aesthetic, technical expertise and oversight are rigorous constants.
Objectives: aggressively position Ms Horner's industry authority, and Horner & Company's aesthetic and production values, building name recognition and brand equity in the US and UK; generate industry media coverage and book deals; and create a sophisticated identity to drive the objectives.
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horner & company:
brochure and media pack
brochure and media pack
San Francisco CA
Every design element and narrative choice expressed the new identity and embodied the new brand: tradition, richness, mastery, consistency, disciplined project management.
Die-cut presentation folder: 9 x 12
Four-color brochure: 8 x 10, 20 pages with 10 pages of photography
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download and view pdf brochure >>











